Data Policy

Lenus eHealth ApS (“we”, “us”, “our”) (CVR no. 38 16 84 95) is responsible for the data collected about you, and we ensure that your personal data is processed in accordance with applicable data protection laws. 

We take your data protection seriously and we have therefore adopted this data policy in order to inform you on how we process your data.

Contact information
If you wish to contact us regarding our processing of your personal data, you can do so at: or by telephone at +45 40 30 67 43.

Processing of personal data

Personal data is any kind of information that in one way or another can be attributed to you. If you do not want us to process any personal data, it can be problematic for us to deliver services to you.

If you are a professional fitness coach or nutritionist, you can become a partner with us. As a partner with Lenus, it is necessary that we collect certain personal data about you. This is necessary for us to process to be able to identify, communicate and administer our relationship with you. We will process the following:

We collect this information on the following legal basis:

We retain the information for the period permitted by law and we delete it when it is no longer needed. The period depends on the nature of the information and the reason for the storage. Typically, information regarding our partners will be deleted after the termination of the co-operation agreement. 

We use Hotjar in order to better understand our users’ needs and to optimize the service and experience using our app. Hotjar is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices. This includes a device's IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf. 
For further details, please see the ‘about Hotjar’ section of Hotjar’s support site.

Job applicants
We are always happy to hear from you regarding an interest in working with us! 

For you to be an employee with Lenus eHealth, it is however necessary for us to collect certain personal data about you. We need to process this data to be able to identify, communicate and administer our relationship with you:

We collect this information on the following legal basis:

Personal information that may emerge during the recruitment process will be processed on the processing basis of legitimate interests.

In the case of unsolicited applications, we store your application including any attachments for 6 months, after which they will be deleted.

The application with appendices is shared internally with relevant staff in the recruitment process. We may sometimes use an external recruitment actor, who will also have access to the application including any attachments.
We will save your application with attachments until we find the right candidate and the recruitment process is completed. After this, your application and attachments will be deleted.
If we would like to keep your application including any attachments for more than 6 months, we will contact you to get your consent to this.
Your consent is voluntary and you can withdraw it at any time by contacting us using the contact information above.

Users of our Lenus eHealth App
If you are currently enrolled in an online coaching programme with one of our partner coaches and nutritionists that use our Lenus eHealth app, your coach will be the data controller in charge of gathering and processing your data in compliance with data privacy rules. In this regard, we act as the data processor of your coach. 

In limited cases, we may however also process your personal data as an independent data controller. This will be the case:

Additional information regarding the processing of personal data

We have taken appropriate technical and organizational measures to prevent your information being accidentally or illegally deleted, published, lost, degraded or made known to unauthorized persons, misused or otherwise processed in violation of the law.
This includes among other things the encryption of data and limiting any access to personal information based on user ID’s and personal passwords. Moreover, a backup and recovery procedure has been established for data on our servers.
Data minimisation
We only collect, process and store the personal information that is necessary to fulfill our stated purpose. In addition, it may be determined by law what type of information is required to be collected and stored for our business operations. The type and scope of information we process may also be determined by the need to fulfill a contract or other legal obligation. 

We keep data up to point
As our service depends on your data being correct and up to date, we ask you to inform us of relevant changes to your data. You can use the contact information above to notify us of your changes, and we will make sure to update your personal data. If we become aware that data is incorrect, we will update the information and notify you. You may also update your data yourself using our online platform delivered by Lenus eHealth.        

Disclosure of information
We use a number of third parties to store and process the information, including suppliers of IT solutions. These process information solely on our behalf and may not use it for their own purposes. 

We only use data processors in the EU or third countries that have the necessary security guarantees, as well as companies in countries that can provide your information with adequate protection. 

We work primarily with Stripe (for payment facilitation) but we also use Hotjar (to optimize our app) and SurveySparrow (for customer surveys), among others. With regards to our technical infrastructure we use Amazon Web Services, Heroku, Google Cloud, Sentry, Imgix, Docraptor and Coconut.

Your rights

You may exercise the following rights in your relation with us:‍‍

When you contact us with a request to have your personal data corrected or deleted, we will investigate whether the conditions are met, and if so, implement changes or delete it as soon as possible. 

You can make use of your rights by contacting us. You will find our contact information at the top.

Cookies Notice

This Cookies Notice informs you about the use of cookies and other technologies on our website as well as the websites of our partners, where we manage their websites. This Cookies Notice is therefore addressed to you as a visitor or user of our website as well as the website of our partners.

What are Cookies?
Cookies are small text files that are placed on your computer, mobile phone or other device when you access or visit a website. We use cookies to monitor traffic on our website, customise and improve our website and services, help you to navigate on our website and enhance your experience with us.
For the same purposes we also use other technologies such as pixel tags, APIs, social media plugins and data analytics. In this Cookies Notice we refer to 'cookies' to include any such additional technology. 

Types of Cookies
We may place and access cookies and similar technologies on your computer or device, which are known as "first party cookies".
Some third party service providers that we engage (including advertisers) may place their own cookies on your computer or device when you visit our websites. These cookies are known as "third party cookies". Third party cookies may provide information to those third parties about your browsing habits and history and help to provide you with tailored advertisements which are more relevant to you.
The following types of cookies are used on our website and the websites of our partners:

Cookies are stored for different periods of time on your computer or device depending on whether they are "session cookies" or "persistent cookies". In particular:

The Cookies used on our website and the websites of our partners
Please see below information regarding the cookies that we or third parties use on our website, the purposes for which they are used and the duration of use of such cookies:

Cookie name

Type of cookie


Google Analytics analytics.js

Functionality cookie

Distinguish unique users, Monitor page performance, track leadform completion rate

Facebook Pixel

Advertising cookie

Monitor advertising performance and tailor content to the correct audience effectively

Cookie Pop Up GDPR Cookie Consent

Functional cookie

Records when a user of the site has viewed the cookie notice

Google Tag Manager gtag.js

Functional cookie

Tracks user behavior on the Websites, which helps us better understand how users are using the Websites.

How to Change your Cookie Settings
You can change your preferences at any time in relation to cookies that we use for analytics purposes. Please click on our cookie banner to change your preferences about cookies (namely to enable or disable optional cookies). 

You can delete certain cookies using your web browser and/or device settings. In most web browsers, you can also change your browser settings to stop certain cookies from being placed on your computer or device. 

If you do this, please be aware that you may lose some of the functionality of this website. 

Contact Us
If you have any questions about this Cookies Notice, please contact us at 

Last updated: 05/02-2021

© Copyright Notice
The content on this website is protected by copyright law and may not be copied, reproduced or distributed in writing - in whole or in part - without the written permission of Lenus eHealth. Downloading or copying of images and/or text material is only permitted where a written permission from Lenus eHealth has been obtained. 

Product and company names on this website may be registered trademarks and protected company names, and these are used for the purpose of identification and explanation only.